Case Study

How Thats Marketing is Helping Bluetooth Low Energy Leads Faster than Competitors

How Forms2Apps Is Helping The Trade And Construction Industry Eliminate PaperDocuments, Conform To Industry Compliance And Save Money

The Client

Forms2Apps

Safety In Industry provides Safe Work Method Statement (SWMS), safety plans, safety documentation, AS4801 certification and federal safety accredited systems for high risk industries Australia wide.

Realising that most clients were still operating on paper based systems, Safety InIndustry developed a flexible and unique mobile phone application so clients could submit, track and report incidents, jobs and more.

Service

Website Development

Design & Development

Website Design
Website Development
Corporate Email Configuration
Website Hosting
CRM Integration

Project Start Date

May, 2019
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Mike Leonard

Director, Delphi Measurement
Gold Coast, Australia

The Challenges

Safety In Industry wanted a new website for lead generation to send customers to and also to use for paid advertising campaigns.

A key focus of the website was to demonstrate that the application was extremely flexible and could be adapted to virtually any industry. Also, to showcase the actual Forms2App application live on their website as it would run on a mobile phone, so visitors could get a feel for how the actually application would operate.

The website is image heavy and required a fast loading web framework and accompanying backend hosting to ensure pages load fast

The Solution

The website at https://www.forms2apps.com.au is built on WordPress using Oxygen Builder with selected WordPress plug-ins.

We chose Oxygen because it generates the leanest HTML and CSS code of all builders on the market at the time and was the low cost for the client.

The https://www.forms2apps.com.au/demo/ page shows the Forms2Apps live application as it would run on a mobile phone and was achieved using an iFrame to a real demo application built on the backend to simulate the mobile phone experience.

Integration with the ActiveCampaign CRM enables all enquiries to be captured and automated uses preconfigured nurturing sequences.

What we Provided

A cross-platform Xamarin solution running on:
WordPress website
Built with Oxygen Builder
Using Fluent Forms
Running a Content Delivery Network
ActiveCampaign integration

The system utilises:

  • MongoDB for the database
  • Amazon S3 for file storage
  • Sendgrid for email sending
  • Twilio for SMS notifications

The Result

THE FORMS2APP WEBSITE HELPS BRING IN MORE LEADS AND CONVERT MORE CUSTOMER

SThe website acts as a sales tool for lead generation, live demonstrations and a reference point for customer support.

Forms2App continues from strength to strength servicing hundreds of users Australia wide in industries such as mining, construction, trade, transportation and more.

2829 Hours

Development Man Hours

4

Customer Deployments

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